My Motion Graphics Showreel 2025
The design also needed to be on-brand and to sit seamlessly alongside the family of Virgin Media channels. It required flexibility, with an option to incorporate ‘Play’ , the Virgin Media Player app when needed. The ‘cube’ was an existing design feature that also needed to be incorporated. These are stills from the final designs.
The concept was based on Two being a very acccesible, light-hearted channel. I wanted to deconstruct the environment into simple and clean parts, to give the viewer a sense of familiarity or ‘home’. The key part of the design was the 20 second ident, so the other graphics had to work around that concept. I played with various shapes and ideas for the menu graphics before deciding to keep them more simple and uncluttered, as seen above in the final designs. The images below showcase some concept work.
Final design for the 20 second ident animation. Aired on Virgin Media September 2024.
Final menu endboard designs.
Aired on Virgin Media September 2024.
Play logo design development. This was also a part of the VMTV channels rebrand.